RotoMetrics and Electro Optic have announced a merger bringing together two of the label and printing industry’s strongest diecutting brands. According to the companies, “the global merger creates unprecedented opportunity for customers to receive the most reliable precision cutting solutions, service and support to enhance their own responsiveness and efficiency anywhere in the world.”

Electro Optic invented and perfected critical proprietary flexible die technologies. These innovations opened the door for the industry to convert progressively thinner liner substrates reducing costs and environmental waste. Electro Optic also advanced surface treatments for the longest running thermal transfer applications.

RotoMetrics offers the most comprehensive precision converting product line in the world, including precision rotary dies (flexible and solid dies), magnetic cylinders, adjustable anvils, print cylinders, print sleeves, and accessories designed to maximize press productivity. Additionally, with manufacturing and support services on five continents, RotoMetrics offers the broadest global distribution of any precision tooling manufacturer.

Bob Spiller, CEO of RotoMetrics, feels the merger is a natural fit for both businesses, stating “RotoMetrics has been continuously improving our flexible die technology, and we feel the merger is the perfect way to accelerate this product improvement to better serve customers and offer the most superior flexible die product portfolio on the market.”

Erwin Lindl, CEO of Electro Optic, agrees, “Electro Optic has been growing rapidly, and we will be able to realize our vision of stronger global distribution and more rapidly implement our philosophy of superior customer service with RotoMetrics’ international footprint and strong financial backing.”

Spiller adds, “This merger allows us to take advantage of the best of both organizations to further improve the products and services we offer to customers and partners, while expanding the distribution of these products on a global scale. We look forward to growing the business together as a team.”

Each organization brings distinct advantages to the merger from an operating, sales, technical services and manufacturing perspective to better serve customers and partners. In addition, the merger will allow employees in both organizations to scale best practices and develop into new expanded roles to better serve key stakeholders.

RotoMetrics will continue to operate from its global headquarters in St. Louis, Missouri USA with supporting offices across the globe and manufacturing facilities on 5 continents. Electro Optic will continue to operate its global headquarters in Großmehring – Germany and have a supporting office in Mumbai, India servicing India, Asia and Africa, while the Alpharetta, GA USA, manufacturing, service, and support site will continue to service the Americas. As a result, customers can expect the same great products, service and support with the added benefit of more customers being able to enjoy these benefits on a wider, more global scale along with combined product development resources to drive improvements